While I do agree that you many not be able to handle a 2400% increase in under 43 seconds I don't think this is a realistic expectation.
I don't think that all products will have to deal with the 2400% or even a 100% increase in traffic. It really comes down to what the product is. Most products don't even reach such gains. So while there is a 0 chance they can take the increase, there is a low chance (probably under 10, maybe even under 1%) that the traffic will ever increase.
I don't think that all products will have to deal with the 2400% or even a 100% increase in traffic. It really comes down to what the product is. Most products don't even reach such gains. So while there is a 0 chance they can take the increase, there is a low chance (probably under 10, maybe even under 1%) that the traffic will ever increase.
Basically: optimize later.